Product Videos For Marketing:
2D Animated Video explaining the benefits of the magical coffee is explained in this video. That how it gives a boost after taking a sip from it. This video is for the promotion and sales of the magical coffee which mainly focuses on the house wives. Getting the coffee by ordering it in online from home is well explained in this video.
Communication: External Marketing Communication
Target Audience: House Wives
Type of Animation: 2D Animation Explainer Videos
Industry: Drink and beverages
Medium of Distribution: Online Promotion (YouTube, Email, Website and Social Chat)
Project duration: 15 – 20 days
Source File Protection: Up to 5 Years from Order date your files are safe with us, You can access your video files any time for future update or Retrieve at any damage of video files.
1. Client Requirement for 2D Product Animation Video:
Client requested us to make a concept based on the explanation and the reaction of the magical coffee after taking a sip from it. Also client gave an appointment to brief about their video requirement and shared the details. Client explained, customers can be kept in update of each and every step of painting work in their home.
2. 2D Marketing Video Requirement for Production
WHAT IS THE VIDEO CONTENT? (Story/ concept/ idea/ reference videos)
Ans: Client requested us to make the concept
WHO IS THE VIDEO AUDIENCE? (Age, gender, location, language, designation, industry)
Ans: House wives
WHERE IS VIDEO IS BEING PLAYED? (Website, YouTube, Social Media, TV, Theatre)
Ans: Online Promotion (Email, Website and Social Chat)
WHAT IS THE RESULT EXPECTED AFTER WATCHING THE VIDEO (Sales/ buying, Marketing/ awareness, Branding or Reputation)?
Ans: This video is for the sales of the magical coffee
Production Stages (Product Video For Marketing):
a. Concept and Scripting of Product videos for marketing
Concept for video was to explain about the coffee and how it shows the magical reaction after a sip from it. The Scripting is an idea of diving the entire making of video into audio and visual separately. This stage determines the content which is to be shown as visual element and as audio.
b. Storyboard & Sketching of Marketing Video
We sometime draw hand sketches, 2D vector illustration or even a presentation deck to explain how the video will look after completion, so client can add up his view and thoughts before we head actual production. Check the below
c. 2D Character, 2D Prop & Location Design:
We developed 2D character, table, chair, phone, car, house, hall, bedroom, park, cup etc.
d. Audio Recording for Marketing Product Video
As per the script the professional voice over artist audio is recorded, because it is essential to sync the audio along with the lip movements of the 2D character during animation. This stage is help to assess the video duration and flow.
e. Color styling for Marketing Video
The visual part in 2D animated videos includes coloring and environment of video which is drawn by artist looking at real environment to match video content as per story board.
f. Animation of Product Video
In this stage animation indicates the action and motion or any activity like walking, jumping, moving etc. is done in the video as per script and story board.
g. Product Video for Marketing overview & Rendering
Checking the entire video is aligned as per the video script before the final output is called video overview. Rendering is a machine process to get the creativity output.
h. Editing & Final HD of Marketing Product Video
Composite is all about adding the images into video format. Editing is all about adding the rendered images into video format and aligning as per video script. A visual effect like computer graphics, text animation, video title, and subtitle is added at this stage. Audio effects like voice over, back ground music and SFX detailing are given at this stage.
WATCH THE PRODUCT VIDEO FOR MARKETING
Project name:2D Animation Product Videos For Marketing Explaining The Benefits Of The Magical Coffee
Project duration: 15 – 20 days
Project cost: Get Quote