Create 3D Interactive Product Visualization videos to explain your Industry process and features!

Written by Office

On November 9, 2021

Project Description

Instead of a person demonstrating the process or explaining a product and how it’s made, why not create an animation video. This is possible with our animation studio because we create customizable, engaging, and easy to understand videos. Our Interactive Product Demonstration videos make understood your customers the functionality of the products and help your business in maximizing profits. We have been working on how the manufacturing of Steel takes place from Scrap to its shape.

Project Plan

This project is purely based for Steel manufacturing Industry. After a brief explanation from client we understood the technical information’s of the video. Client shared us the Factory CAD diagram and rough script of the Steel manufacturing plant. With that we have started the production. We finished the project in 45 days.

Communication & Target

Communication: External Marketing Communication

Target Audience: Builders, contractors and Construction companies

Type of Animation: 3D Manufacturing Animation Video

Industry: Steel Manufacturing Industry

Medium of Distribution: Online Promotion (YouTube, Email, Website and Social Chat)

Project duration: 45 days

Video Description

This video explains how the scrap is received and melted and made into proper steel for building structures. These kinds of videos are quick, easy to create and cost affordable. The five simple steps are Sketch, Model, Texturing, Lighting and VFX. You can find the making of our project below in our Production stages!

Production Stages

Concept and Scripting & Storyboard

Concept was to showcase how the scrap is melted in the heating area and then it attains a shape and made into steel. For Storyboard, we sometime draw hand sketches, 2D vector illustration or even a presentation deck to get client approval on how the video look like. In this stage client can share things to add or delete as per target audience.

Modeling & Texture

We developed 3D Factory Environment, 3D machines, Interior and Exterior Models and Vehicles. Texturing is the process of applying an image or color to a 3D model. Textures are the flat images that are applied to a model to give it color and detail

3D Animation, Lighting & composite

As per the script the 3D animation scenes are produced, Example: When Front Propulsion engine stops the engine in the back side initiates and the process reverses. The visual reality is achieved in animated video as similar to the live scenario, we match all the colors, add day lights, environment lights to enhance the visuals of animation video. This helps photo- realism environment to your animated video. Compositing is aligning the video as per the video script.

Preview video

We produce preview 3D animated videos and share with clients for approval. In this stage client visualized the animated video for content and communication. If you want to check the content of your animation video this is the stage you can add or delete to modify the video before going for 3D rendering.


It’s a machine process to get the creativity output as .png or .jpg as a sequence of images at 24 to 36 fps. Rendering usually takes 4 hours to produce 10sec video output. If any correction, you have to wait until it is re- rendered. Also depends on the video assets and video quality output. If any corrections, you have to wait until it is re- rendered. To avoid such delays we pre-plan the production and do the iteration at every stage.

Editing & Final HD

Editing is all about adding the rendered images into video format and aligning as per video script. A visual effect like computer graphics, text animation, video title, and subtitle is added at this stage. Audio effects like voice over, back ground music and SFX detailing are given at this stage.

Measuring the Success

Success can be measured in various aspects. This video was created to explain how the scrap is manufactured into steel through various stages, which cannot be captured through real camera. We as a team planned and executed this project from a simple sketch to proper Interactive product visualization. Our VFX team helped us in editing and visual effects.

Source File Protection: Up to 5 Years from Order date your files are safe with us, You can access your video files any time for future update or Retrieve at any damage of video files.

Watch the Interactive Product Visualization Video

Project name: Create 3D Interactive Product Visualization videos to explain your Industry process and features!

Project duration: 45 days

Project cost: Get quote

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